Reduce energy and emissions through actionable insights

This project was an experimental exploration aimed at leveraging AI to tackle a real-world challenge: helping graduating students and career changers identify their strengths, set clear learning goals, and build personalized study plans.
Unlike a purely commercial product, the focus was on testing ideas and understanding how AI could enhance the user experience in the education and career development space.

Product type
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‍SaaS
AI +
Education

Capabilities
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UX strategy
UX research
UX/UIDesign
Prototyping
Design System

Design Awards
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TBA

Design challenge

As the solo designer, I led the end-to-end design process — from shaping the product vision to delivering the final UI and brand identity.

Key challenges I tackled:
‍Clarifying AI concepts – Used visual storytelling to make complex ideas easy to understand.Defining user goals – Mapped clear learning journeys based on research.

‍Building an AI-driven identity – Created a modern, trustworthy visual system.Through this process, I helped the team align their vision and bring an experimental AI product to life.

Flowchart

Understand the user’s current situation through a scientific personal ability assessment

‍Instead of relying on subjective self-judgment, the assessment is built on established psychological and management models.

By answering carefully designed questions based on these theories, users receive a data-driven, objective diagnosis of their skills, strengths, and growth areas — laying a solid foundation for personalized learning recommendations.

Building a Personalized Learning Plan

‍‍Once the user’s abilities are understood, the product helps them create a clear, actionable learning plan through three steps:Goal Alignment – Identify the right learning direction based on personal ambitions and career goals.Skill Mapping & Breakdown – Define what to learn by mapping required skills and breaking them into manageable parts.Personalized Plan – Design a step-by-step plan that covers how and when to learn, tailored to the user’s pace and lifestyle.This structured approach turns vague aspirations into a practical roadmap for growth and career transformation.

AI-Powered Learning Assistance

‍To help users stay motivated and on track, the product offers AI-driven support throughout their learning journey:

‍Smart recommendations for resources and next steps based on progress.Real-time feedback to guide users and keep them improving.
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‍Motivation and accountability through reminders, insights, and personalized encouragement.

With AI as a supportive companion, users can learn more effectively and consistently, making steady progress toward their goals.

Results

While some core AI features could not fully meet expectations due to technical limitations, the project provided valuable insights and design assets for future iterations.It demonstrated how design thinking can clarify complex AI concepts, align diverse stakeholders, and lay the foundation for innovation, even in experimental or uncertain contexts.